Landliebe „Mein Morgen“ – The small breakfast to take away

Campina provides a new breakfast experience: With the product innovation Landliebe "Mein Morgen", consumers get a fully-fledged breakfast that's ready to eat. With four delicious varieties: forest fruit-hazelnut, peach-almond, strawberry-hazelnut and apple-walnut, it is a real alternative to pastries, toast etc. The creamy base is made with unique expertise from the finest Landliebe milk without genetic engineering.
This breakfast innovation is presented in innovative packaging. The cup family is developed by GIZEH Verpackungen in partnership with the FrieslandCampina headquarters in Amersfoort and the R & D departments in Germany. Eight new developments, ranging from 150g yoghurt cup to the 700g quark food packaging, are presented round at the top and heptagonal at the bottom. The 250ml Landliebe cup "Mein Morgen" is part of this "extended family". Its ready-to-eat content is fully protected by a suitable lid, e.g. for transport in your shopping bag.
The cups are made of polypropylene in a thermoforming process at GIZEH and then refined with high quality (shrink?) sleeves, which are partially matt lacquered. GIZEH produces the matching lids with the eye-catching cup rim in the injection molding / IML process. Four vibrant colors give clear information about the variety and real fruit ingredients.
Advantage for our customer?: Maximum efficiency through process combination as GIZEH can offer each of these processes amalgamated under one roof.

 


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